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🔥 Hot content: March 21 - 27

🔥 Hot content: March 21 - 27

Your week-ahead viral forecast

March 21, 2025

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Ongoing events

Key calendar moments already underway.

Date(s)	Event	Category
March 18 - April 7	March Madness	Sports (Basketball)
March 20 - 23 (race day is Sunday)	Chinese Grand Prix	Sports (Formula 1)

The week ahead

What’s likely to trend between now and Thursday.

Date(s)	Event	Category
March 21	Wicked Streaming Premiere	Streaming (Peacock)
March 21	Severance S2 Finale	Streaming (Apple TV+)
March 21	Selena Gomez & Benny Blanco – ‘I Said I Love You First’	Music (Album Release)
March 21	Japanese Breakfast – For Melancholy Brunettes (& Sad Women)	Music (Album Release)
March 21	Disney's ‘Snow White’	Movies (Theatres, IMAX)
March 21	’The Alto Knights’	Movies (Theatres)
March 21	’Ash’	Movies (Theatres)
March 21	World Poetry Day	Observance
March 21 - 23	World Athletics Indoor Championships (Nanjing, China)	Sports (Athletics)
March 22	World Water Day	Observance (Science)
March 22 - May 25	Indian Premier League (IPL)	Sports (Cricket)
March 22 - 23	(Men's) March Madness Second Round	Sports (Basketball)
March 23 - 24	(Women's) March Madness Second Round	Sports (Basketball)
March 25-30	World Figure Skating Championships	Sports (Figure Skating)
March 26	’Million Dollar Secret’	Streaming (Netflix)
March 26	’The Studio’	Movies (Apple TV+, premiered at SXSW)
March 26	’Side Quest’	Streaming (Apple TV+)
March 27	MLB Opening Day	Sports (Baseball)
March 27	’Bosch: Legacy’ (Season 3)	Streaming (Amazon Prime)
March 27	’Holland’	Streaming (Amazon Prime, premiered at SXSW)
March 27 - 28	(Men's) March Madness Sweet 16	Sports (Basketball)

What’s already making headlines and why.

Severance Season 2 Finale (Apple TV+, March 21)

WHY: Not only has this show dominated meme culture and the zeitgeist with more than 3 billion streaming views since Season 2 began, lead actor Adam Scott also revealed this week that friends Dax Shepard and Kristen Bell have been sending him relentless, borderline ‘abusive’ voicemails begging for spoilers. These playful exchanges have gone viral.

March Madness (NCAA Men's and Women's Basketball Tournaments, March 17 - April 7)

WHY: ‘Men’s March Madness’ is the most searched term on Google in the U.S. this week, and last year the tournament and team social media accounts amassed 32.6 million engagements from over a billion impressions. Expect upsets, bracket positions, and Cinderella stories to start dominating feeds.

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